In Sales Method #1, I talked about the value of building trust to gain competitive advantages. Let's look at how to combine gaining trust with social engagement to unleash the power of word of mouth marketing in your business.
Let's take a LOOK at The Buying Cycle!
What do you notice about this diagram?
Before visitors, prospects and leads become customers, they must first be engaged. And that is where social media technology like Facebook enter the picture. Facebook and other social media hubs are necessary to brand your business.
Facebook is Your Open Door To Increase Sales and Customers
Facebook is a powerful tool for engaging people with social media to unleash the power of word of mouth marketing. By using Facebook to share value added information, you can effectively attract and influence your visitors and followers to become subscribers..
This is the first goal to achieve in The Buying Cycle. Before you can convert people who do not know you or your products into sales, you need to build the relationship by converting them to subscribers first. Once you hook visitors you your website, blog or Facebook page with an incentive to take action, then you can measure the results and see proof that your sales funnel is effective.